About Us

We are proud to be a locally-owned family business serving the tri-cities region and beyond. We strive to be different than typical negotiating-style dealerships in order to provide a more relaxed, honest, and enjoyable car buying experience.

We are very proud of our heritage and culture which largely comes from being a part of the Rydell Auto Group. Rydell Chevrolet was founded by Leonard Rydell (1913-2000) who started in the car business in the 1940’s in Montgomery, MN. In 1954, at Chevrolet’s request, he moved to Grand Forks , ND to operate the Chevrolet dealership there. Leonard had many strongly held business and personal philosophies that served him well. These philosophies, known as “Leonardisms”, help guide our group through our daily business and personal decisions. In 1976, Leonard sold the business to his son, Wes Rydell. Under Wes’ direction, Rydell Chevrolet converted to the one price, no hassle, no haggle pricing policy that is followed today. The Rydell Group has now grown to 78 dealerships in 16 states and continues to grow.

Everything we do in Sales and Service revolves around our 7 Brand Promises. Here is what you can expect from Red Cloud Motor Company:

1. One Low Price, Plain and Simple, Always

We make the shopping process easy by marking every one of our vehicles with our lowest price clearly listed up front. Our Sales Consultants are paid based on your satisfaction and not based on what vehicle you buy or how much you spend. This takes out the need for negotiation which provides a more relaxed and fun shopping experience while also saving you time.

2. A Relaxed Shopping Experience

We feel that it is very important for you to have fun while shopping for your next vehicle. Our Sales Team is here to help you make an informed decision based on your wants and needs and no one else’s. Our sales staff is paid based on how satisfied you are, and our price does not change based on what you buy, what you trade, or where you finance it. We try to make the process simple and honest without all the gimmicks and games others may play.

3. Real Cash Value for Your Trade

We will always offer a real cash value for your trade-in vehicle. This amount is based on current market value and not which vehicle you buy. Even if you do not buy from us, we will still write you a check for the same amount presented. We isolate the two transactions to make the entire process honest and transparent.

4. The Right Vehicles at the Right Time

We have a large and continuously-changing inventory that ensures that we can offer you the vehicle that you want at the right value. All our vehicles go through a reconditioning process upon arriving at our store and we’re always more than happy to share with you on what we have done.

5. Financial Services for Today and Your Future

We make financing easy, understandable, and we show you all your options in creating a payment plan that fits you. Your credit history and the bank you choose never changes the price of the vehicle you are buying.

6. You Can’t Buy the Wrong Vehicle From Us

We provide a 7-day money back guarantee on our Nice Care and select pre-owned vehicles. Bring it back in the same condition that it was in when purchased and get a full refund. No questions asked. After the 7 days, but before 30 days, you can exchange the vehicle for the full purchase price towards any vehicle on our lot. Nice care and select pre-owned vehicles also come with a 3 month or 3,000 mile limited powertrain warranty.

7. Dependable Service to Meet Your Schedule

Our professional Service Team is here to provide you with full maintenance and repair services when you want and need them in Hastings Nebraska at Hastings Ford. Our Service Team is also open on Saturdays to fit your busy schedule. Our Quick Lane is also available with no appointment necessary, for your on-the-go needs.